New Ardsley Grocer Prioritizes Quick, Fresh Service

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Ardsley Market Fresh owner Jamal Alrubai stands in front of his deli, which offers more than 75 sandwich options.
Ardsley Market Fresh owner Jamal Alrubai stands in front of his deli, which offers more than 75 sandwich options. Photo Credit: Michael Nocella

ARDSLEY, N.Y. – Fresh convenience. That’s what Jamal Alrubai wants people to find when they step into Ardsley Market Fresh.

Located at 645 Saw Mill River Road and stocked with upscale, gourmet deli and food items, Alrubai said his mission is to make shopping for groceries easy and delicious.

“We have everything you need,” said Alrubai, 36. “Our store prides itself on having quality organic goods in addition to everything you would find at an everyday convenience store.”

Ardsley Market Fresh, which opened Sept. 29, has not lacked excitement or challenges in their first six weeks. It can thank Hurricane Sandy for that.

“People loved us for being open,” said Alrubai. “It was really the first time many people got to experience what we have to offer because, from what I understand, we were one of the only stores open — and with ice. It was great to see so many new faces.”

Alrubai hopes those new faces become more familiar as the holiday season comes into focus.

“Something that might not be apparent about our business from driving past it is our catering packages,” he said. “I would love to see people take advantage of that for Thanksgiving and Christmas because that’s really our specialty.”

In addition to a hot and cold salad bar ($5.49/pound), Ardsley Market Fresh has a breadth of deli sandwich offerings, with more than 75 combinations on the menu. Dry, frozen and canned foods are available as well, as are a wide variety of beverages and paper goods.

“We’re convenience in all kinds of ways,” said Alrubai. “The hours (5:30 a.m. to 11 p.m.), the stuff we have. You can buy a lot of things, or come in and grab one or two quick items and get out.”

One thing Ardsley Market Fresh does not carry? Alcohol.

“We are in the process of obtaining a license to sell beer,” said Alrubai. “Then we’ll really have everything people need.”

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